Style maven Erin of the blog Apartment 34 has a strong, individual aesthetic, something that is reflected in every aspect of her publication (and life) so it should come as no surprise that her loft was on point.

Certain shoots tend to get me into trouble, Margaret Elizabeth was one of them... Shopping on the job is the equivalent of a pastry chef snacking in the kitchen. When you are constantly surrounded by beautiful things it can be tough to resist.

There is a major gap in the current landscape of advertising between what women (who hold much of the buying power) see when they are represented by the media and who they really are.